Exploring the “hidden market” - NETWORKING

Networking is one of the most important -- if not the most important -- activities that job seekers need to master to be truly successful in their job-search. From personal experience, the vast majority of job openings are never advertised or publicly announced – they are filled through word-of-mouth or networking -- known as the "hidden job market." The lower the level of a job, the less likely it is to be advertised. Yet, even with this knowledge, most job seekers fail to fully utilize networking for all it's worth.

What is networking? Networking means developing a broad list of contacts -- people you've met through various social and business functions -- and using them to your advantage when you look for a job. People in your network may be able to give you job leads, offer you advice and information about a particular company or industry, and introduce you to others so that you can expand your network.

The best place to start developing your network is with your family, friends, and neighbors -- and with their family, friends, and neighbors. Do not stop there. Talk with former co-workers, bosses, and teachers.
The key to successful networking is deciding to put the energy needed to make it work. First, you need to get organized. Second, you need to stay in contact (for example, through regular phone calls, email, and even face-to-face meetings. Third, you need to set goals for yourself (such as 5 new contacts per week).
Steps to Successful Networking

1. Develop a firm grasp of job search basics.

You need to be aware of the job search tools that are required for effective job seeking. In the next few months we will be offering tips on effective job searching.

2. Conduct a self-assessment.

An honest review of your strengths and weaknesses is vital. What are you good at? What do you need to work on? This forms a strong base from which you can “sell” yourself to your contacts.

3. Prepare a strong resume/C.V.

If you don't already have one, now is the time to develop it. Check back with us on this site for tips on how to create resumes/C.V's that will land you that interview.

4. Decide how to organize your network.

This step is crucial to your success. If you have ongoing access to a computer, the best method is a database or spreadsheet where you can enter key information, such as names, titles, company names, addresses, phone numbers, fax numbers, email addresses, and dates of communication. If a computer is not easily accessible, keeping an organized collection of business cards, where you can write notes and comments about your network, is another alternative.

5. Communicate with your network.

It is extremely important to stay in touch with your network, which you can easily do by phone, mail, or email. Don't be afraid to ask for their help. Most people like helping others, and you must communicate your current needs with your network in order for them to be able to help you.

6. Initiate informational interviews.

One of the best ways to gain more information about an occupation or industry -- and to build a network of contacts in that field -- is to talk with people who are currently working in the field. The purpose of the informational interview is to obtain information, not to get a job. Again, we will offer tips in the coming weeks on how to conduct an informational interview.

7. Follow up with your network.

The key is keeping your network informed of your situation and thanking them for their efforts. Never take your network for granted.

GOOD LUCK AS YOU NETWORK!!